Animation's Present and Future: Where It's Going

July 21, 2022 3D Animation, 3D Animator,

As an industry and a kind of art, animation has advanced significantly. Between 2018 and 2023, the global animation market is anticipated to develop at a 4.79 percent annual pace, reaching a market size.
This expansion is the result of improved methods and cutting-edge technology, which have also cleared the path for a greater acceptance of various animation styles.
As a result, the future of animation is very promising. The most recent trends in animation show that even the most well-known companies in the world are spending money on animated videos to reach their target audiences and increase sales.
Who would have imagined that the world governments would use animation to reach the populace during COVID-19, the worst global catastrophe in a century? But that is what took place!
The U.S. Department of Health and Human Services has numerous animated videos about corona virus, and this one is one of them:
There are numerous instances of governments and top organizations employing animation to effectively reach out to citizens during this pandemic and reach more people. The future and present of animation are highlighted by this alone.

The upcoming trends in animation (And Beyond)

The evolution of animation has been tremendous, going from creating the complete frame on a single piece of paper to now embracing overlapping action, using squash technique, and relying heavily on pose to pose frame. But in which direction are we moving? What are the upcoming and existing animation trends that will rule the world in the future? The following are some of the most popular current animation trends:

Animatronic live-action

Many firms are already using this to give their live-action videos a futuristic feel. The mixed-media project makes a fantastic video that is both amusing and educational by fusing live action with 2D, 3D, and motion graphics. Here are a few examples of live-action and animated films

The Kiss Rule

The "Keep It Simple, Silly" maxim appears to be finally taking hold in this market, as many providers of video animation services have now embraced it. Trying to be a perfectionist, overdoing the animation, and including extraneous components in the video all have diminishing benefits. (Except when producing a high-budget animated film for a major production company, which isn't the case with most.) Simple animation may produce excellent results for a reasonable cost, especially when used for social media platforms.

Character formation

Character development is given just as much attention as aesthetic appeal. That's because animation now focuses more on intriguing storyline than on spectacle. And without clearly defined characters that the audience can identify with, no story can be finished and thought-provoking. The right character development in the videos is now guaranteed by every top animated video production firm, for this reason. It implies that a script writer's job is more crucial than ever in this industry.

A 3D animation

Large animation firms like Pixar are no longer the only ones that benefit from 3D animation. The cost of producing this kind of animation has never been lower. You can locate a reputable 3D animation firm that will accommodate your special requirements and price range while providing you with excellent outcomes. And many companies are currently doing this. The best alternative is 3D animation if they want something more complex than "basic." The viewer has a more memorable experience watching 3D animated videos since they are aesthetically more alluring and immersive. They are one of the most popular current trends in animation and are now more accessible due to top providers of video animation services.

Bright colors

The necessity to rapidly grab the audience's attention is more challenging now that the attention span of humans is getting shorter. Unexpectedly vibrant hues contribute to this effect. People who are scrolling through their social media feeds are diverted from them by animated videos with vibrant colors. And this is already a well-known animation trend that is projected to intensify in the upcoming years.

Future and Current Trends in Animation

To draw interest To share a story To increase interest Describe products To increase revenue and leads

Conclusion

Get in touch with the Hi-Tech animation studio right now if you're looking to use animation to strengthen your marketing approach. As a premier provider of animated videos, we have worked with many clients from a variety of industries. Our team is big and diverse, with directors of animation, motion graphic designers, visual effects artists, sound designers, copywriters, and other professionals.